The Palace of Varied Industries  was a huge fourteen acre structure,  1200 feet long by 525 feet wide and contained a huge courtyard in its center.  Built by Van Bruny & Howe of Kansas City, it  cost  703,815 dollars and used  6-7 million board feet of lumber.  It was the first palace to be completed. 

Though there were separate courtyard  exhibits from Switzerland, Persia and Brazil, the palace's vast interior contained a diversified melange of domestic and foreign displays.  Fairgoers could view (as well as purchase), fine china and Persian rugs.  to inlayed furniture,  tapestries, and jewelry.

Some of the exhibitors (such as Singer), exhibited in both the Palace of Varied Industries and its sister building- The Palace of Manufacturers. 


Applications for both the Palace of Varied Industries and  Manufacturers covered eight times their allowed space, thus making  real estate at these building extremely competitive.  


Some of the company exhibits:

The Ingersoll Watch Company,- the official timekeeper of the Fair and  which 
had thirty booths spread within the fairgrounds;  had a particular striking 
display in the palace. They sold watches of sizes and styles, many  depicted
the beautiful  Cascades or Festival  Hall.  A key-wound watch would cost
on average- one dollar. 

The Singer Sewing Machine Company's exhibit display was  partly in an
enclosed pavilion with a dome. Besides displays and demonstrations of their
best-selling  sewing  machine, the company showcased improvements such as-
a machine for blind stitching,  one for for shoes,  and a  canvas-sewing machine that could make about 500 stitches a minute. In addition, a multitude of international costumes and dresses were shown, created on Singer machines.  

The Eaton, Crane & Pike Company, of Massachusetts, exhibited  the process of manufacturing fine stationery. From a  paper-making exhibit to machinery  that included  cutting presses and filing machines, the company showed fairgoers the power of what large volume production could do.  Included were  imprinting  and  gold initial embossing machines. ed out, merely as a small-scale demonstration.

The L.E. Waterman Company's exhibit was held up by four 20 foot high pens, acting as pillars. The average pen cost about 3.00 bucks, but the company also sold uxorious diamond studded ones for a hundred dollars.

The Standard Table Oilcloth Company- displayed the first  washable wall covering.

The A.S. Aloe Instrument Company- a St. Louis optical manufacturer,   gave out  free eye exams, while selling prescription glasses for 3.50 dollars. They  also  sold smoked glasses to protect fairgoers from the strong  Missouri sun but were thought of a more  novelty souvenir.   

At the palace, one could purchase the finest Swiss watches, Persian rugs (from 5 to 2,500 dollars), watch fobs, cards, stained glass, cases and purses as well as clothing and the ever-present Fair souvenirs. There were many concessions and food emporiums for fairgoers to take a break from all the displays and walking. 

On display  was a drawing room table inlayed with over 40 different types of  wood, 
forming a spectacular realistc map of the United States.  

At night, more than 15,000 lights illuminated the palace for breathtaking evening vistas.


A few of the foreign exhibits:

Germany exhibit:   included  a 25,000 dollar bronze  and iron eagle,  an oil painting-like inlayed landscape by Karl Spindler and elaborate art and Jewry exhibits.  31 pound radishes,  22 foot high corn stalks, a Wine Temple with over 300 varieties of wine. State seal made out of dried beans.
 
Kansas exhibit:   included a relief of a work operating a cream separator in butter.  Striking  eagles, an Indian and eagles made out of corn.  

Japan exhibit: included a multitude of pottery, porcelain and cloissenne,  as well as carved ivory and jade. They also sold kimonos, which were becoming popular in the United States. 

Denmark exhibit:  included Marie Antoinette's snuff box. Antoinette was Queen of France was married to Louis XVI at the age of 14.   She was beheaded in 1793 for treason. The exhibit  also showcased   Royal Copenhagen porcelain, founded in 1775, this exquisite china  was painted cobalt blue before glazing  to fuse the porcelain mass and the glaze to make Chinese style porcelain and it's trademark  “blue and white style.”

France exhibit: included an 80 piece set of china valued at 12,000
dollars.

Exhibitors included:

American Can, American Soda Fountain, Ames Shovel & Tool, 
BF Goodrich, Century Furniture, Collins Electric Clock, Cupples
Envelope, Detroit Stove Works, Esterbrook Pens, Excelsior 
Stove, Ford Brothers, General Electric, Gillette, Kabo Corset, 
Libbey Glass, Majestic, McCall, National Sweeper, Oneida 
Community, Parker Brothers, Parker Pens, Quincy Stove, Regal 
Shoes, Rookwood Pottery, Scott Paper, Singer, Stickley 
Brothers, Union Bag and Paper, United States Playing 
Cards, Wagner,  Waterman, Whitehead & Hoag, Winchester
Repeating Arms. 
Lee  Gaskins'  AT THE FAIR  The 1904 St. Louis World's   Fair  
                     Web  Design and Art/Illustration   copyrighted  2008 
A Bowling and Billiard  Display
MAIN
PALACES
copy or save to get larger image